Your next activation.
Built to be experienced.
Immersive production for experiential agencies. We turn your creative brief into interactive product experiences, VR/AR and event games—from concept to delivery.
Next since 2014 · English-fluent founders · International delivery
LG Sound Suite
Let people discover the difference.
Interactive product education · English / French
A guided product journey that makes sound tangible: compare the experience, explore spatial behavior and look inside the H7 soundbar.
Try the live LG demo
Next owned the experience from concept to finish. Product storytelling, interaction design and development, brought together in one browser-based journey.
Purchased by LG Canada. Vendor onboarding is in progress.
- Sound comparison
- Spatial behavior
- H7 construction
A working experience you can explore yourself. Opens in a new tab; headphones recommended.
HP
A cybersecurity story
you step inside.
Virtual reality · Archival work
Michael Calce, known as Mafiaboy, guides viewers through printer and endpoint cybersecurity in a 3D scene created by Next.
The setting makes an invisible threat concrete—an example of how a product story becomes an immersive experience.
Read the video transcript
“I’m Michael Calce. I used to go by the name Mafiaboy, but that life is behind me now. Now I’m a cybersecurity expert fighting for the good. We’re in the lair of one of the most eminent hackers in town. I want you to see how serious the threat is and what that means for your company. Major hacks are happening around the world all the time. This globe shows his targets and the attacks in progress. A vulnerable printer, like an older model or one configured with default passwords, is a gateway behind your firewall. But there is some good news. Come see the latest solutions by HP. I know a way to help keep your network secure.”
You own the client.
We own the build.
Bring us in when your idea needs specialist production. We can take the full experience or a defined part of your team’s scope.
Make the product understandable.
Interactive demos, real-time 3D and product journeys that let people compare, explore and learn by doing.
Put people inside the story.
VR and AR experiences built around the audience, the hardware and the setting where they’ll actually be used.
Give the event something to play.
Custom games and interactive activations, shaped for booth flow, practical session lengths and repeat use.
A clear path from
brief to experience.
Your team leads the brand and client relationship. We work alongside you on the creative, technical and production decisions.
Start with the real brief.
Audience, product, venue, devices and deadline. We define the experience and agree who owns each part.
Make the idea testable.
Prototype the essential interaction before committing to the full build. Give your team something concrete to review.
Build for the actual setting.
Develop, test and package the experience with an agreed handoff and support scope for your delivery team.
Next has built immersive experiences since 2014. Our founders work fluently in English, with experience delivering internationally and collaborating across teams.
Bring us the brief.
Even the early one.
Tell Carlos what you’re planning, when it needs to work and where people will experience it. We’ll start with the production questions that matter.
Email Carloscarlos.marruffo@nextlatam.com